What is LTK? Before LTKCon, there was just LTK! Originally, LTK started as LiketoKnow.It, a subsidiary of their parent affiliate company, rewardStyle. Before the changes were made to Instagram’s API, followers were able to simply double tap or like a post on their feed and immediately get outfit details to their email. With the updates, rewardStyle pivoted to creating its own app in order to still serve influencers. After a few branding evolutions, LiketoKnow.It and RewardStyle are now simply, LTK! Now, LTK is one of the top affiliate networks for over 250,000+ influencers to use to share product details. When a follower purchases an item through a link shared through LTK, that influencer receives a small commission on the sale. The great thing about LTK is that they partner with hundreds of brands across any industry you can think of. Not only does it simplify monetizing your following, but it also allows you the opportunity to share concrete data with potential partnerships of the sales and conversions you’re able to drive to a brand. P.S. Learn how you can join these 17 Influencer Networks for FREE! What is #LTKcon? Previously known as RSthecon, LTKcon is an annual conference for influencers. […]

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I LAUNCHED A PODCAST – CONTENT CULTURE PODCAST! And if you had told me that I would be doing this five years ago I would probably be pretty confused. I have always disliked hearing my voice played back. And I think that’s one of the reasons why I struggle with making video content. But if I want to continue to grow my platform and my business as a content creator, a few new risks can’t stop me. I’ve learned that the thing that helps differentiate me from others in my industry is my voice. And no, I’m not saying the actual tone. I mean, it’s hardly Disney princess levels of audio. But if you’ve been here a while, then you know I’ve never been afraid to speak my mind. My opinions on the influencer industry, current events, and pop culture are always the pieces of content I’m most proud of. And they’re the ones that resonate the most with you guys, too!  ENTER CONTENT CULTURE I feel like I’ve been sharing pop culture recaps since I can remember on Instagram stories. However, in 2020 I started to make it more of a regular occurrence. Each week I would present witty […]

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